Tips For Traffic!
When a business owner builds a website sometimes they are under the impression that if they build it, someone will find it automatically. But, this is not true.
It’s important to ensure that you build your site with getting traffic in mind. The fact is, if you want more targeted traffic to your website, you can have it as long as you create a plan and follow it, adapting along the way.
These are just a few of the ways to get and keep traffic that I cover in my new report, “Traffic Building System: How to Get More Targeted Traffic to Your Website“.
The first rule is to realize that getting targeted website traffic is almost all about website content, but it is also about building a user friendly and search engine friendly website.
Beyond the technical know-how it’s also important that you have enthusiasm for your business model as well as the drive to do what need to be done. Whether you do it all yourself, or you outsource much of the work, it does not matter. What matters, is sticking to something that has been proven to work for the tasks at hand.
Also important is understanding how a website gets traffic. Search engines often change how they rank websites so you cannot ever count on what works today to work tomorrow when it comes to certain activities. But, you can count on the fact that good, informative, engaging, keyword rich content will always be an important component in your website if you want targeted traffic. You can also count on your relationships with both your site’s community and the larger niche community.
You should be proud of the content that you provide your visitors on your website. There are little extra touches you can add to make the content that is on your website even more attractive to humans, and search engines alike.
Create Compelling Headlines — While your headlines should entice the reader to look further, the headline also needs to contain keywords and immediately grab the reader. Have the keywords in the beginning of the title if possible because that is how the search engines look at your website. However, don’t neglect a awesome headline just because it is not keyword rich. Headlines become your tweets and social share titles so it’s important that they be impactful.
Get Shared — Use social share buttons and good calls to action to encourage your readers to not only read and comment but also to share their content with your friends. This helps create social momentum and social proof that further encourage others to share the content. Provide a variety of ways to share your content to your readers but don’t provide TOO many which is both overwhelming and slows down the site. Pay particular attention to avoid any floating style button set that is not mobile compatible or your mobile visitors will not have any buttons at all!
Write Informative Descriptions — If you don’t have a plugin for your website to write a description about each piece of content you add to your website then get one. It’s easy if you use WordPress.org! Grab the WordPress SEO by Yoast plugin (and ditch the outdated AIO SEO plugin.) Remember that if you want the beginning of the description to be full of accurate keywords (don’t just stuff them in there) and to describe your content well. If you don’t have a plugin keep in mind that search engine picks up the description from content towards the top of the website. You can learn more about WordPress SEO here!
Continually Add Great Content — You need to add great content to your website on a very regular basis. Most experts agree that adding a new keyword rich blog post at least three to five times a week is an important, if not the most important component to getting more targeted traffic to your website. There are a variety of ways of creating strong content regularly including original posts, edited PLR, and curated content.
Make Your Site Visually Appealing — With the recent changes to SEO, a visually delightful site is more important than ever. Your site must pass the “would I trust this site with my credit card numbers” test if it wants to be favored by Google. Visual design is now more a part of SEO than it’s ever been before! Additionally, the site must have strong, well-structured navigation. If Google’s little spider aka GoogleBot gets lost on your site, a visitor will too!
When you visit a new site, what attracts you to stay, read, and share?
~ Kim ~
Simple Tech Tips For Marketing
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