How To Get A Personalized Vanity URL For Your Facebook Fan Page

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A Vanity URL Makes Your  
Facebook Page Look Pro!  

By default, the URL that your newly created Facebook Fan Page has assigned to it is a rather obnoxious looking combination of numbers and the page name. 

It’s long, unwieldy, and cumbersome. Good luck trying to memorize it – you won’t manage! 

So how do you go about magically turning that bugger into something fancy and memorable like:


Let’s Set Up Your Facebook Fan Page Vanity URL!

First:  You need to get 25 likes on your page. (Exception: If this is your very first fan page, you may be able to skip this. Facebook has been experimenting with removing this requirement for first time page owners.) 

Second: Hop on over to for the webform we will use.

It’s important to know that a “custom URL” is known as a “username” and also as a “vanity URL”. Don’t let these terms confuse you. They are all the same. They do not affect the name you log into Facebook with. 

Third: Select your page name from the drop-down box. 

Fourth: Enter your proposed url extension into the editable box to the right.  Then click “Check Availability” to see if the url is available. 

It’s important to know that you CAN use a “period” (.) in the Username to enhance readability. However, the period, while displayed in the address bar, is actually ignored. So the username of “Ask.Kim” is actually identical in functionality to “AskKim” and they both go to the same place. Type it in as you want it to display in the address bar of the browser when people arrive. 

Fifth: Once you find one that is available, you will get a popup box with further details. When you are absolutely sure that this is the URL you want, click confirm and you’re done! 

It’s important to understand that just because a URL does not seem to exist on Facebook does not mean it is – or ever will become – available. There is a chance that the page using it was deleted months prior and it MAY eventually return to the system.  Usually this is the case. However, Facebook now claims they are not releasing URLs so there is no promise that the URL you want will ever be freed up. 

You’re done! 

Now, you have a brand spankin’ new sexy URL to use on your sites and elsewhere! 

The original long URL will actually continue to work as it referenced your page by the page ID number. 

You’re all set! Congratulations on your new vanity URL!

~ Kim ~
Simple Tech Tips For Marketing

PS: Have you set your Fan Page URL prior but need to change it? Here’s the restrictions and instructions for changing a pre-set Vanity URL.

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  1. says

    I was trying to get my fan page to rename to blondishnet as I just recently changed my personal profile’s username from that to nileraeflores. While it says available, it is telling me to try back later as there was an error.

    I need to just stop being so picky…lol

  2. says

    Woo Hoo!
    Even I can do this Kim! lol Thanks for making it easy. I’ve been toying with the idea of re-naming things and having it re-done. Let’s see if I can put this into action all by myself


  3. says

    This is SO important!!! Pages are so much more visible when they have a vanity URL assigned – in search and when tagging on Facebook. It seems like pages are harder to find/tag when they do not have a vanity URL.

  4. says

    Thanks for the hints Kim, I had some difficulties when I first created a page on Facebook.
    I think a Facebook page for your blog or website is vital if you really want to reach out to new audiences….

    I’m kinda new to blogging so I like to try every piece of advice I find about this topic.. Cheers and Happy Halloween

  5. says

    This is very helpful! I never even noticed that you can change your FB url. Its been some time since I check my Facebook. This will help me a lot if I decided to change my FB page url. Thanks kim!

  6. says

    Hi Kim,

    I’m agree with your view that A Vanity URL Makes Your Facebook Page Look Pro, Its a big fact that Good & attractive user name always increase traffice & become point of attraction ! This really one of the nice post Kim.

  7. says

    Vanity URL’s are especially important considering how ineffective (at times) Facebook’s problematic search it. Without a vanity URL, page discovery with stall as the default generated page URLs are difficult to find even via other means of discovery outside of the Facebook ecosystem. Reduce barriers of entry, let growth happen organically :)

  8. says

    I changed my fan page from the lengthy name + numbers to A.Life.with.Dogs and that worked fine.

    The page shows up in a Google search when typed in without the periods as you say so that’s good.

    However, it looks like FB might need them. When I tried searching in FB these are the results:

    When I type A Life with Dogs it doesn’t come up.
    When I type A.Life.with.Dogs it does.
    When I type Alifewithdogs it doesn’t.

    So if someone is searching via FB they won’t find it only via search engines in general. Does it matter that it won’t show in FB searches?

    I can still go back and take out the periods.


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