How To Add A Recommendation Box To Your Facebook Page

August 8, 2013 · 25 comments

in Facebook

How To Add A Recommendation Box To Your Facebook Page

fb-star-ratingFacebook Recommendation
Boxes Let Fans
Give You Stars!

Adding a recommendations box to your Facebook fan page can be a great way to collect visitor reviews if your business has a physical street address. 

(Be careful though not to confuse these boxes with the same-named boxes that you add to a website to show recommended posts to visitors who are Facebook users.) 

We haven’t heard a lot about the recommendation box for pages in the last few months though, because it (at least temporarily) stopped being able to be added dependably… and started requiring patience that most page admins would rather not bother with. ;) 


The recommendations box has improved quite a bit over where it was two years ago, but one factor remains consistent… you can not have one if you are not in certain page categories and if you do not publish a mappable street address. 

If you’d rather not make certain things public and/or you lack a business front, there are some premium app options for fan ratings available to you with a nice selection of features and support. 

What is most stunning about the default tool though is that the social sharing of the recommendation (which happens by default but is goverened by the fan’s settings to a degree) has recently been re-styled and looks stunning: 

facebook-pages-recommendations-box-3and here’s another… 

facebook-pages-recommendations-box-4And a view of the recommendations feature itself from mobile:

facebook-pages-recommendations-box-5(Tip: Don’t send anything to that address above, I quite literally pointed it to a nearby cornfield!)

Unlike in older versions of this tool, where bad ratings could not be suppressed, the new version lets the page admin either HIDE a problematic rating or Report it for Spam. This is tools that just a few years ago local page owners were begging for!

Revamped in 2011 for display on “Timeline” version of pages, the tool remains a staple of local pages, while unfortunately showing signs that it may eventually be phased out due to it’s new lower placement on the fan page. 

I hear your cries of, “just give me the darn thing! ” 

Here’s How To Add the Recommendation (Review) Box
To Your FB Business Page

Getting the Facebook Pages recommendations box to display is simple… when the ongoing bug does not make it fail to show up and then show up two months later of it’s own accord, LOL!

Step #1:  On your Facebook Page, select Edit Page > Update Info > “Page Info” tab.

facebook-pages-recommendations-box-6Step #2: Change your page type (if necessary). Formerly, only a couple page types include the recommendation feature: “Local Businesses” & “Companies & Organizations“. I’m not sure if this is still true but it likely is. So if you can not get the box to display you likely have a category issue. 


Step #3: Add a valid physical address

Step #4: Check the box “show this map on the page”

Step #5: Go check your page… and either cheer or wait!

(It took mine nearly 2 months to show up but several clients of mine got them this week with minimal wait so the trouble may be solved.)

Tip: It is very important that the Bing map be able to locate the address and map it. If the map will not recognize the address, you’re unfortunately out of luck but can try as I did, giving it a slightly fake address to make the map work if that does not present a problem for local customers.

That’s it! 

It’s really that simple!

What do you think? Are you collecting social reviews and testimonials? Any questions? Let me know in the comments below!

And please stop by my page (click here) and leave me a review!

~ Kim ~
Simple Tech Tips For Marketing

PS: Sadly, this has no blog widget to display the reviews, unlike some of the premium options which still may be a better bet for you depending on your needs. 


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{ 25 comments… read them below or add one }

Jennifer August 8, 2013 at 10:08 am

We are not currently using this but I am curious to see responses from other readers who are. Which areas do you find this works best for?


Corina Ramos August 8, 2013 at 11:07 am

Hi Kim,

I liked how it’s positioned at the top of the page, very eye-catching.

Thanks for showing us how easy it is to set up. I’m still not familiar with Facebook so this will definitely come in handy for me.

Hope you’re having a great week! Happy Thursday :)!
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Gautam August 8, 2013 at 11:31 am

It’s Really Great and Am looking forward to use it and To see it’s results.


Yorinda August 8, 2013 at 6:51 pm

Hi Kim,
a while ago a friend asked me how to set this up and now I know what the requirements I understand why I couldn’t find a way to do this.
I like you ‘not sending them to ‘a cornfield’ tip, so that would exclude a kumera patch too? :-)
You fan review box is awesome too.

Once again I learned a lot from your posts.
Thank you so much!


Ash / Madlemmings August 9, 2013 at 2:37 am

Great idea. Kinda like testimonials but simpler to use for people. I like it. Facebook sometimes makes things far more difficult than they need to be, but you have explained this well. Thanks


Julieanne van Zyl August 10, 2013 at 4:02 am

Yours looks really good Kim! I spent a lot of time trying to get my address to show up, then gave up:-) I almost got it, then it went all the way back to what it was, a bit annoying!
Thanks for the instructions though!
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Kim Castleberry August 10, 2013 at 3:27 pm

If you don’t actually take local clients, you may be safe to do as I did and select something that comes up as nearby. Just an idea. I know it’s super fiddly (and thus aggravating!)


Marty Diamond August 11, 2013 at 12:02 am

I prefer to use our P.O. Box instead of our home address – do you know if that will work? Keep thinking I need to get us a virtual office space.
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Kim Castleberry August 11, 2013 at 8:55 am

Won’t work Marty as this tool is designed only for those who have a local business and take local clients at their door. (And you wondered why I mapped it to a corn field, didn’t you? LOL)


Justin Rash August 11, 2013 at 6:48 am

Hi Kim, as always you shine a very clear light on the processes that so many of us struggle with. I was slightly fearful that implementing this would be difficult, because facebook is notorious for making making the most simplistic things difficult, but I had no problems with this.
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manish August 11, 2013 at 8:37 am

Thanks for sharing. I need to add this to my Facebook page. You mentioned that Bing needs to be able to map the address, what about Google? If Google can map it but Bing can not, will that cause issues?


Kim Castleberry August 11, 2013 at 8:40 am

Good question Manish. However, the Facebook map is fully powered by Bing (rather than Google Maps). In this case, it is irrelevant what Google can do. Only Bing map matters for this process.


manish August 11, 2013 at 9:07 am

I did not realize that. Thanks for the info!


Richard Dambrosi August 11, 2013 at 9:37 am

Thanks I have a Facebook page there are still things I am learning and need to doI am going to try this on my page today .


Ajay August 12, 2013 at 7:07 am

I think it is the great feature that Facebook has introduced to fan page. People can now easily recommend the service provided by them.


Carolyn August 12, 2013 at 8:31 pm

Great explanation, Kim! This will be very useful for those businesses with a physical address. I will be sharing this one with others!
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Chery Schmidt August 12, 2013 at 8:45 pm

Hi Kim, I do need to update my FB Page, Thanks for the grea tip about FB recommendation box, I guess I need to put this on my to do list.. Chery :)
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Gautham Nekkanti August 14, 2013 at 11:38 am

Having a recommendation blog to my facebook page, will surely lure new fans and social media virality. Will definitely try out your tips.



Sarupa Shah August 15, 2013 at 8:11 am

Great tutorial – thanks Kim – looking forward to using this feature!
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Jessica van Zyl August 19, 2013 at 12:48 am

Hey Kim,

That’s a great idea for FB to have, especially being able to put in the address and details.

Thank you,
Kind Regards, Jessica.
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Prashant August 20, 2013 at 10:40 am

Thanks for the valuable information. Though we have added FB recommendation box, but didn’t know about its usefulness. Just thanks for sharing. Going to use it on every pages.


Jose Palomino August 25, 2013 at 6:45 pm

Thanks alot for all the info you are giving. All this will help us to be more confortable in social sites
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Rebekah Radice September 21, 2013 at 6:45 pm

I’ve considered adding this after seeing it on several pages, but wasn’t sure if it was worth it. You’ve convinced me!

I would imagine consumers find it much easier to use than navigating off Facebook where they are comfortable to some other testimonial tool.
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Sidhu Raj May 4, 2014 at 9:44 pm

Excellent tutorial Kim, i was able to set mine up real quick.


Kim Castleberry May 15, 2014 at 3:02 am

Glad that helped you get it set up Sadhu! Thanks for letting me know it worked well for you :)


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