Got A Google Places Page? Beware of This New Rule!

April 9, 2012 · 12 comments

in SEO

Got A Google Places Page? Beware of This New Rule!

Google Places LogoDifferent Rules For Google Places
If You Are A Virtual Office

Many online marketers and social service providers are affected by a recent rule change for Google Places.

In fact, even some offline service providers will be impacted…

After a local social media meeting where some questions were asked about the use of Google Places, I began hunting for rule-specifics.

SEOMoz has published this important post about the new rule changes…

On March 22nd the official Google Places Quality Guidelines were updated to include the following language:

If you don’t receive customers at your location, you must select the “Do not show my business address on my Maps listing” option within your dashboard. If you don’t hide your address, your listing may be removed from Google Maps.

SEOMoz goes on to clarify the rule in a very helpful way:

Business Type A
Your business is brick-and-mortar and serves all customers at its location. Show your address.

Business Type B
Your business is home-based and serves some customers at your home and some on the road. Show your address and use the Service Radius tool.

Business Type C
Your business is home-based and does not serve any customers at your home. Hide your address.

Hopefully this will help you correctly adjust your Google Places page as well as advise your clients to do the same.

Because all Google services are very interlinked, allowing your Places page to violate this rule is not a suggested measure for the health and longevity of your Google account.

~ Kim ~
Simple Tech Tips For Marketing

PS: Oh yeah, and if you don’t have a Google Places page, you should get one. They’re a nice way to get a higher ranking listing and secure your brand.

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{ 11 comments… read them below or add one }

Steve-Personal Success Factors April 9, 2012 at 5:41 pm

Hi, Kim. Thanks for the heads up. For confidentiality and other complicating reasons, I hide my professional place of business. Mainly because I am part of a group practice, and don’t want to represent myself as synonymous with the group practice. Thanks, as always, for your incredible content and value.
Steve-Personal Success Factors invites you to read…Who Needs An Online Career Portfolio?My Profile

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Brian Lagoni April 10, 2012 at 2:17 am

Thanks Kim, this actually applies to my line of buseness. Better get it updated. I don’t wanna get in trouble with the bof G

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Kim Castleberry April 10, 2012 at 1:01 pm

Hey Brian, glad this was info you could use. Rather wild that they change something this big and didn’t contact folks, isn’t it? I agree that we gotta stay in the big G’s good graces!
Kim

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Sarah April 10, 2012 at 4:05 am

Hi Kim, wow thank goodness for reading your post. I was unaware of the a recent rule change for Google Places.Thank you for sharing.

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Kim Castleberry April 10, 2012 at 1:00 pm

Hey Sarah, thanks for taking the moment to comment. It’s kinda crazy to have them make such a big change without telling people directly, isn’t it? Glad I was able to help you out!
Kim

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James April 12, 2012 at 7:00 am

Thanks for this.

Had to make a change to mine as well.

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Bea April 17, 2012 at 4:23 pm

Thank you Kim, for posting about this. I have a couple of different addresses and it is helpful to know what I can and what I cannot do when it comes to Google Places. My office where I see clients sounds like a good address to put in there so that I can be in compliance with the new rules. i sure don’t want to have any troubles when it comes to Google.

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chanikacha May 22, 2012 at 6:28 am

This is new! I usually use my iPhone to direct my Google address. I will also fix my business address. Thanks for this kim.

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Richa May 27, 2012 at 2:52 am

Hey Kim

This is another of your very useful article by you. Google always comes up with something or the other and it is always good to remain updated. Your posts are a great source of information. Thanks for the share.

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abhishek June 20, 2012 at 8:14 am

Thanks for sharing this useful piece of information,Kim.Sometimes changes are made and they gets unnoticed. thanks you shared this to keep me updated. I need to fix mine too.

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Google plus business July 2, 2012 at 8:36 pm

Kim,
MiriamEllis made mention that Google started their local business index, and Google plus local will be soon too. I don’t doubt if many unauthorized will add company profile with any knowledge of business owner.

Good day!

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