Google’s head of the web spam division (and thus SEO), Matt Cutts answers:
“Ranking being so valuable, how does a true biz owner that offers a legitimate business and has a vast number of customers supposed to gain the traffic “deserved” over those that specialize in creating traffic? Is it supposed to be this hard for us?”
Check out what Matt has to say…
While Matt’s answer was in the classic vague style that unfortunately permeates SEO… I hope that you caught the golden nugget:
Competing by SEO isn’t always the best answer!
Pay attention to your list building efforts (He mentioned those! You are doing that right?) Also, pay attention to your social media efforts.
Do you feel its harder or easier to compete against the “big corporations” now that marketing has gone digital?
~ Kim ~
Simple Tech Tips for Marketing