This post is a part of a 3 post series about improving your blog:
25 quick tasks to improve your blog TODAY
33 actionable steps for blog improvement in ONE WEEK
41 tips to significantly improve a blog THIS MONTH
Or just download all 3 posts in PDF form at
99 tasks for blog improvement.
If you have just landed on this page and want to know how to improve blog traffic, subscriptions and everything else that matters to you, make sure to follow the steps from the first 2 posts in the series, so you can build upon them.
Search Engine Optimization
#1 Continue keyword research you started doing. Do it for all future posts. If you want free search engine traffic, you have to do at least some SEO.
#2 Do keyword research for all of your old posts and optimize them to get even more search engine traffic (here is how to do the on-page optimization). Remember, you don’t have to change URL to make it perfect, just sprinkle the keywords through the post.
#3 While at it, improve your pages based on what keywords they are being found for and lower the bounce rate by giving your visitors what they want.
This is a great strategy on maximizing ROI from the traffic you are already receiving. It is also a great way to get ideas for new posts.
#4 Start using Cuterank (it is free), to track your rankings.
#5 Research your competition to see what keywords are they using, how are they monetizing their blogs, how can you outrank them in SERP.
Note: for easy keyword research, rank tracking and competition research, I recommend using Market Samurai.
#6 Add descriptions to tags and categories you are using on your blog.
#8 Interlink your posts. Add links to old posts when you are writing a new one. Go to your old posts and add links to the new stuff you publish.
Interlinking will help your rankings and more important, it will keep people busy clicking and reading your posts.
#9-12 Register for Digg.com, Stumbleupon.com, Reddit.com and Yahoo answers and start using them. To make it easy on you, here is how to use them to get the best results:
#13 See how your sharing buttons on the posts are doing. If you have 6 buttons and one or two of them (example Digg and LinkedIn) are not attracting shares, remove them and try two new options.
Rinse and repeat until you have a handful of buttons and all of them are doing good. You can do this every few weeks or every month.
#14 Now that you have a Facebook fan page, post two updates a day on it. Keep it alive, don’t bury your page.
#15 Create a Facebook landing (welcome) page.
#16 Continue doing the tasks related to being active on social networks from previous two parts of this series. Take some time every day to update your statuses.
Don’t use the same statuses on all the networks though, make it interesting for people to follow you on multiple platforms because they never know where to expect the next cool idea!
#17 Expand your LinkedIn strategy with answering questions and establishing yourself as an expert. If not that, you can always use it as a blog post ideas generator :)
Design and appearance
#18 This is the time to buy a premium theme.
Free themes are not SEO friendly, they often contain messed up code and hidden links. Never search Google for free themes!
If you can not afford a premium theme, stick to Twenty Ten and customize it.
#19 Get a logo. You can outsource it on Fiverr.com. If you are handy with an image editing software, you can create it yourself.
Networking and blog promotion
#20 Write a new guest post every week at least until you get a steady stream of visitors from other blogs. You always have to search for new ways to promote your blog and reach new audience.
#21 Create your first video and upload it to Youtube and Vimeo. If you are camera shy, you can create a screencast.
#22 Make a slideshow and upload it to Slideshare.net.
#24 Create Paper.li and modify it manually every day. Don’t make it a completely automated tool. Here is how I use Paper.li for good results.
#25 While doing the keyword and competition research (#1, #2, #5), research blogs similar to yours that are not directly competing with you. That way you will have a list of bloggers you can connect with to cross promote each other.
#26 Find one new blog to read and comment on every week. Connect with the blogger who runs it.
#27 Do some work on your footer. Use it to display stuff you removed from your header and sidebar. Don’t forget to add an opt in form!
#28 Create Resources page where you will link to all of your posts that solve a single problem or revolve around one topic.
#29 Create a Start here page for all the new visitors so they would find their way around your blog.
I have a page that combines #28 and #29 and it is the blogging for beginners page. It lists all the posts that will help beginners stay focused on implementing certain strategies without having to dig through my blog for hours.
#30 Invest some money in your blog, but be smart about it. If you want to spend money to get money, my first recommendation is a book I wish I read years ago.
#31 Learn all about affiliate marketing without the BS.
#32 You started building your list but now it is time to step up the game. Put opt in forms where ever there is a good place for it.
This plugin can create any imaginable opt in form on your blog so it is the only list building plugin you will ever need!
#33 Test opt in forms on your blog. Although some say they hate pop-ups, they are still working, especially on blogs whose audience are not other bloggers blind to ads and pop-ups.
I recommended tracking things on your blog by using Clicky (sign up for free!) and Google Analytics and this is the time when you will already start analyzing your results.
#34 Check what is the source of traffic that is bringing a lot of visitors to your blog, that you were not expecting. It could be a blog you comment on, a blog voting site, social bookmarking site… What ever it is, be more active in promoting your blog over there.
No time for all that? See what is not bringing traffic as you expected and ditch that source. You swapped an ineffective strategy for an effective one – congrats!
Depending on your traffic and size of your blog, this might be time to think about ways to monetize your blog.
#35 Pull out that list you made the first day (it was #25) and see which of the monetization ideas can you implement from the sites you researched.
Start with one or two ways, don’t just plaster ads all over your blog! Test for few weeks, if it works – keep it, if not – ditch it. Rinse and repeat!
#36 Add hire me page if you are providing any services. If you are not, this it the time to start.
If you don’t know what to offer, just think of what you do the best. If you are a good writer, you can write articles for money. If you are good with WordPress, you can maintain someone’s blog. If you are good with HTML, CSS and PHP, you can design someone’s blog.
#37 Spend several days testing and trying a product you think might be a good match for your readers. Write a honest review about it.
If you are satisfied, become an affiliate for it and include the links in the review post. If you are not satisfied, write a review anyway and tell people why you didn’t like the product.
#38 Start jotting down ideas on stuff you know and like, that you think you could create a product on. This is something that can take months to do, so I am just advising you to start.
When you create a long list of ideas, it will be easier for you to visualize what type of product you want to create, what problem will it be solving, etc.
#39 Read forums for ideas and insight on what people need help with to get the ideas on great products. If you want to learn the art of making money with products, read the one I reviewed few days ago.
#40 Create a tools page where you will recommend all the products you use. There are three great reasons for this page:
- it will help people find the tools they see you using and save them the trouble of e-mailing you and asking about it
- it will save you the trouble of responding to e-mails asking what you use, you can send them a link and let them see for themselves
- it can make you money because you will add affiliate links to paid products you use
Focus on goals
#41 Write a plan for your blog if you don’t have one:
- how do you plan to make money with it,
- when are you going to post,
- what are you going to write about,
- what is your ultimate goal for what you are doing,
- how do you plan to get there…
Put it next to your computer and make sure that everything you do is going towards fulfilling those goals.
There you have it. A total of 99 ideas in 3 posts, on how to improve your blog. I really hope you put them to good use!
Please, leave a comment to tell me what do you think of these and how will you use them.
I would also appreciate if you would use one of the share buttons below, like Google +1 or Facebook Like :)