|Taking The Headaches Out
of Internet Marketing
Week of 08-03-11
In this issue:
• Latest News
WordPress, WordPress, WordPress! Had a fantastic time at the WordCamp (WordPress) Chicago event this past weekend. I lost Fri & Saturday to a migraine but the Sunday sessions were awesome and the networking was lovely. You can find a few pictures here including one of me second from the bottom. (And another here, looking road weary!)
I should have news soon on how you can get access to see the sessions as they were recorded for WP TV!
This weekend is the single-day (first year) WordCamp St. Louis event and I will be there too! Come out to visit if you’re around!
I talk a lot about video – and love it dearly – but it will always rank a pale second…
To face-to-face networking events…
One of the big mistakes networkers and social marketers make in coming online is in giving up connecting with people offline.
We tend to plop our bottom in this chair and stay there and wonder why we feel so isolated and why we seem to live in a pocket of the same people day after day.
I can not stress to you enough how the best of networking STILL occurs offline … and how most big business ventures are partnered over food and drinks between structured sessions at conferences, gatherings and social functions.
Maybe you’ve been to one and it didn’t result in anything – so what? Keep going! Go to new ones! Go to anything you can! For the love of the divine get out of the house!
Its not about being seen somewhere once, its being seen at many events, and getting remembered for all the right reasons. It’s about building a acquaintance into a connection into a relationship into a friendship. (The event isn’t about hearing the sessions, its about getting into the hallways and meeting people.)
Meetup.com can be a great source of free or cheap events but your nearest large town also likely runs tons of events that are in some fashion related to your industry (perhaps not directly but that’s fine) that you can attend, enjoy and network at.
Event’s dont have to be expensive (WordCamps are under $50) though higher end ones will bring a nice filtering. The key is to get out into the public, out of your usual running circle, away from people you see daily (on or offline) and build NEW connections!
Google roadmap beginning to show signs of where it may be headed and you don’t want to miss this…
While content will always be king, the driving force of SEO has been backlinks…
And Google may be about to change the game.
What if suddenly the real person, willing to put their name and face out there, willing to build quality shareable content and engage in a social manner stood a chance in SEO?
Many predict its about to happen!
Google has defined some new specs they want configured on our sites to enable certain tools and the results from doing this can be very powerful indeed.
I’ll be writing more on this in the very near future but don’t let this get under your radar.
(This is also going to make utilizing the Google+ social network strongly a key component of that SEO strategy so if you haven’t gotten started there, grab my Google+ 101 course and email me for an invite!)
A first-look at some of the new deep-integration between Facebook and Skype… read more
Sometimes you gotta clean house! Here’s how to get a fresh start!… read more
Fancy email templates are lovely but preparing them for mailing can make for headaches. Here’s a free and simple way to do just that!… read more
Looking for an invite to the hot new social music sharing site? Klout may have a reward for you!… read more
Cross platform connectivity has been a problem with G+’s lack of API. Here’s a neat tool to stream your public G+ posts out to your twitter stream… read more
[Must Read] One of two “thought posts” in this series that helps you assess which platform you need to be focusing on at the moment…. read more
[Must Read] Understanding the big sneaky game that Google+ is playing is the key to succeeding in social and SEO in the upcoming months. They aren’t building what you probably think they are… read more
Google’s SEO lead, Matt Cutts, speaks on his thoughts on Article Marketing… read more
Fun with symbols!
Many people know that to make a cute little heart on facebook you can type <3 and facebook will convert it into the heart.
However, you may have wondered where some users get all the OTHER interesting symbols.
The answer is that some are called “Ascii art” and some are “Alt Codes”. Fortunately, what they’re called doesn’t matter because you can easily copy paste them from fun sites like this:
This lets you spice up an occassional status message, helping to draw eyes to it.
Be careful not to over-use these though as used wrote or over-used they can look incredibly non-professional.
Used correctly though they are fun, engaging and eye catching which can improve content visibility and engagement.
Connect With Me!
I invite you to connect with me throughout social media! Lets get to know each other!
|Just-Ask-Kim.com Kimberly Castleberry|
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