When I started this blog, I always disliked the fact that I could not layout the content as I wanted it to.
The newest posts appeared at the top of my home page and the only way to change that was to set a static page as the home one.
Sure there were ways to override anything in WordPress, but that usually includes a lot of PHP which I am not familiar with.
Then, with trying to post regularly on this blog and maintaining some other sites, I just didn’t have too much time to get into learning everything about WordPress.
Like I said above, I didn’t like that I just could not set the layout of the blog to match a layout of my static sites so people would find content following a logical way. The best thing I could think of was setting up categories and hoping someone would click on them, but my GA says, hardly anyone does, ever…
Well, I finally learned how to do that and started creating more useful layout of this blog. It is a work in progress, but I can already see some benefits, like longer time on site and more pageviews, which means people are clicking around more.
What did I do?
So far I re-did (partially) the menu on the top and included more info and more useful links than just “About” and “Contact” pages. If you hover over About menu item, you will see more options to click on as well.
The menu you see there is not the default WordPress or Thesis menu that includes all pages you have on your blog (because you probably don’t want to show all pages anyway). It is a WordPress menu created link by link.
What is the point?
It gives visitors an idea what the blog is about (by looking at words in the menu) and more things to click on, if they want to snoop around the blog. Hence – longer time on the site and more pageviews.
What else did I do?
I highlighted blog posts I think you should not miss here. That is the “Must Reads” widget in the sidebar. It isn’t a plugin, it is a link widget where I manually picked the posts that I think everyone will learn something from.
Must read widgets are the ones I search for first, when I am on a new blog. Those posts are always the best so it would be safe to assume they are the ones you can learn from.
How did I come up with all this? I didn’t. Lisa Irby did. And she put all that and more, in her new guide.
If you are someone who reads this blog from time to time and follow me on any social network, you know how much I love and respect Lisa. She is the reason I am working from home.
And when she puts something out, it is the best money can buy. And no, it isn’t a $150 guide. It is actually $27 and it is worth every penny.
A few things that I liked about the WordPress starter guide
# The book is down to Earth, written in simple language, which means you will not scratch your head and not understand what the heck is she talking about. You will be able to do everything on your own!
# Lisa thought of everything, she is focusing on some important things you can not read about in other books, but she made a complete WP guide that will be your go-to-guide till the last day of WP.
# I love how specific her guide is, she moves quickly through the basics without dropping a single thing. The guide is easy to read but includes everything you need to know.
# She tells you how to do keyword research and how she has been doing it for years and years, with one important lesson – when is the time to follow your guts and stop being paralyzed by keyword research.
# And one more time, just in case you missed it, she has some amazing ideas about how to use navigation, menus and links, probably the least used and the least talked about feature of WP.
After reading the guide, I can say that it is one of the features of WP with the most potential! It will help with the flow of your visitors on your blog and pretty much help you send them to important content they will love. So you can count on more subscribers and eventually – more money!
I think I could go on and on until tomorrow, but I will let you decide for yourself, while I work some more on my new cool menu :)
How are you using your navigation and menus? Are you focusing your blog on “blog like updates” or do you have some static content you highlight?
Related: Another great book you should own Learn how to make money writing e-books.