Social Marketing News
Your source for news your business can use!
00:05 The Elephant In The Room, Facebook Page Reach
00:50 Facebook Is Free?!
01:17 Facebook Promoted Posts
02:10 Learn More About Edgerank
04:42 Top News Filter (Uses EdgeRank) vs Most Recent Filter (All Content)
05:20 Reach of Profiles? Maybe 20-25%
06:00 Is Profile Reach Down?
06:25 The Evolution (Decline) Of Page Reach
07:45 FMC Conference Reveals 16% Average Reach March 2011
09:55 Many FP Page owners never knew that they were not reaching all fans.
10:15 Fans do NOT equal Optins
11:16 Get those fans on a platform you own!
11:33 Fans are a metric but not an asset
11:45 Facebook proved they can take your fans away
12:30 Facebook is an Ad Company
13:13 Is your page serving you?
13:47 The Fearful Viral Message
15:27 Facebook Interest Lists
17:14 Organic Reach Dropped From 15% to 10% average (1) & (2)
17:40 Promoted Posts = More Pages In News Feed
18:25 Facebook Pages = Pay-to-Play Model
19:00 Facebook Pages have not had full visibility for ages
20:40 Businesses Pissed Of Facebook Reach Decline (1) & (2)
21:00 Facebook Promoted Post pricing does not scale. No Agency or Tiered Pricing
22:44 What can we do about this mess?
23:43 What my reach insights look like
25:40 Self-Branded Biz
27:42 Non Self-Branded Businesses
– Marketing Budgets – Learn EdgeRank
28:27 Facebook Page Notification Feature Coming Soon
32:10 Is there still benefit in FB Pages?
33:45 Now you know what to make of this FB viral message
~ Kim ~
Simple Tech Tips For Marketing
I hope you’ve enjoyed these updates. Let me know if you know of any news that should be included in the next one!
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