Managing affiliate links can be a lot of time, stress and headache for a blogger or internet marketer… but the right plugins can make a world of difference!
Affiliate Link Management Background
In part one of this series, we covered the importance of quality link management. We also looked at why masking or cloaking is essential to help protect your links. If you happened to miss it, you can find part one here. If you just joined me, I suggest starting from the beginning.
In part two we looked at some free tools, SEO Smart Links & GoCodes that are a ideal compromise for the beginner wanting to just get started. Sadly though GoCodes has some limitations once you have more than a few links. We discussed how SEO Smart Links is an important part of your blog SEO and should not be skipped regardless of the cloaking solution you decide upon.
Today I’m going to introduce you to a tool called Pretty Link plugin that has both a free and paid version available. Pretty Link has one neat feature, available in its free tools, that may inspire you to use it in combination with either the previous tools, or the comprehensive affiliate link management software you will learn about in part four of this series.
Both the Lite version and the Pro which we’ll cover in Part 4, not only replace but surpass GoCodes for a number of reasons. That means you will not need to keep GoCodes installed, once you add your links to one of these other utilities.
An Introduction to Pretty Link
Pretty Link is a WordPress plugin that offers a number of affiliate tools and is available, in its free version, through the WordPress search.
The Pretty Link plugin can be installed through Dashboard -> Plugins -> Add New -> Search -> Pretty Link (don’t miss the space in the name) -> Install -> Activate, then be sure to go to its Settings. The Settings link for Pretty Link is actually below the main settings group, so it is (or is nearly) the lowest entry on the left hand side.
On a minor technical note, Pretty Link and requires a “Custom” Permalink structure. Most likely you are already using a custom structure but you can check this in Dashboard -> Settings -> Permalinks.
This is just a few of the features of this plugin.
- Gives you the ability to create clean, simple URLs on your website that redirect to any other URL
- Generates random 2-3 character slugs for your URL or allows you to name a custom slug for your URL
- Tracks the Number of Hits per link
- Tracks the Number of Unique Hits per link
- Ability to rewrite these custom Parameters before forwarding to Target URL
- Select Temporary (307) or Permanent (301) redirection for your Pretty Links
- Create nofollow/noindex links
- Turn tracking on / off on each link
- Ability to search through links you’ve made to easily find them
Pretty Link Summary
PrettyLink Lite is a great place for bloggers to get started. It handles link management well including both making domain-based short URLs as well as redirecting affiliate links.
That said, it’s also a true blessing that the plugin “grows up” well and the upgrade to the premium brings all sorts of needed features with no downtime.
PrettyLink is really the standard among affiliate marketers that are not using code/script solutions. Its durability and stability has been well tested over time and even many of the most picky marketers recommend it.
It also comes from a developer who has been actively involved in the WordPress & GPL community for many years and has given a lot back to the community. This is the type of thing your looking for to help ensure a plugin is going to be around for a long while.
Thoughts? Comments? Recommendations? I cant wait to hear and reply to them! Be sure to share them below!
~ Kim ~
Simple Tech Tips For Marketing