Only few weeks ago I was against installing a commenting system on your blog and many of you agreed with me.
However, I see more and more great blogs installing them and changing from the default commenting system to Livefyre and Disqus. So, I changed my mind and installed Livefyre to give it a test ride.
With all the new features they plan to roll out soon (including their own last post links like CommentLuv) and the real time comments (like having a chat), I just had to try it.
But that is not the point. I want to remind you that there is still a way to maximize the SEO benefits of the commenting systems.
If you are reading my blog, there is a big chance you are a blogger yourself. So instead of being mad at having to register for stuff, just do it and get it over with. I postponed registering for everything I could and ended up having to register eventually.
Go to Livefyre and Disqus and register for an account. It is free.
Make sure to fill out your profile with your blog URL and other data you can add. Add a photo and a bio. You can also connect your social accounts to the registration.
The better your profile looks, the more chances you have of people following you or coming to your blog.
When you comment on a blog with one of these systems installed, people can visit your profile and learn more about you. Here is how my profile looks on a blog:
As you can see, if someone likes my comment, they can:
- Check out my profile.
- Visit my blog.
- Connect with me on Twitter.
- Connect with me on Facebook.
- See my full profile.
- Read comments I left on other blogs, etc.
Now that I have quickly introduced you to the systems, let me tell you the most important part – Search Engine Optimization.
When you comment on a blog with Livefyre installed (like this one), your name will be a link to your Livefyre profile. The more you comment, the more links you build to your Livefyre profile.
Here is where the link wheels come in. I won’t go into details, but the bottom line is that you want a page linking to your blog to have a lot of incoming links itself.
The more incoming links your profile has, the stronger your profile page gets and — you end up with a really strong page linking to your blog.
When you comment on a Disqus enabled blog, your name will link directly to your blog. Same as default WordPress commenting system, right?
But here is one catch. When you comment on some blogs with the default system, you are not allowed to enter your keywords in the name field. Your comment might be deleted for that practice.
But with Disqus, you are in a way “pre approved” so people will not care much about your username.
So instead of linking to your site using your name as an anchor text, you can link using keywords as well.
I changed my username to Brankica | How to blog. If you look around the blogosphere, you will actually notice some bloggers using this strategy.
So now, I am getting an anchor link with some keywords in it. The reason for this is that Google looks at this | sign (the pipe) and sees two separate keywords, one being “your name” and the other “your keyword”. That way your keyword and your name both will link to your blog but as separate keywords.
You need to let people know and trust you first. You are not a spammer and desperate, you are here to rank your blog but at the same time, make friends and connect. So if you do decide to do it, let a few months pass by so people know who you are. After that they won’t mind your keywords.
Don’t put your keywords only as your username. I personally delete those comments and always will. You are not a “cheap hosting”, you are a cheap hosting reseller with a name!
My friends and regular readers know I never comment for links. I don’t care if you have Comment Luv installed or you are using another commenting system.
Sure, if you have ComLuv installed, I am going to use it. But if you remove it, I will still come and comment.
All I care is that I like your post enough to comment on it. That is what networking and community is all about.
But since you are already commenting, there is nothing wrong with maximizing on it if possible. Use common sense and try not to end up in a spammer category.
Let me hear you on this one.
- Do you see the SEO advantages of not skipping commenting with these two systems?
- Do you try to get the most out of your comment links?