Traffic Stats March 2012 vs February 2012 for

Dealving into the
Site Analytics

The recent SEO changes have hit a wider path of bloggers than we first thought would be affected.

Depending on the impacts to your site, you might have realized this by now!

Because of the need for some of us to be able to directly compare traffic stats, I am publishing my February vs March stats.

Please note that I’m using a 29 day number due to February being an odd month.

So what can we learn from this?

Well, its obvious that my time on site and bounce rates suck. They’ve sucked for a long long time. That’s not new  and is an ongoing source of annoyance for me.

What is new however is that 6.75% decrease in SEO traffic.

Of course, in the grand scheme of things, that’s not that bad, but it’s still sticks out like a sore thumb.

You can also see that three of my top performing pages (all performing vis SEO) took sizeable hits between 10 and 25% decreases. The one has had some content thieft issues affecting it but the other two have no particularly good reason for the drop. There is no funny-business with those pages.

However, my content this month has been able to produce enough additional traffic to hide that drop in my overall traffic… and to have my site toying with breaking the 18k alexa mark, into the 17k zone for the first time.

I intend to look closely at those three pages (posts) that have fallen and see if I can boost them through a little gentle attention (and probably some gentle link building).

Even with this much SEO traffic, there’s a lot of work that needs done. However, at this time I’m honestly more interested in boosting the Direct and Referral traffic percentages to help guard against the impact of further SEO changes.

The total impact of these changes on me kinda results in a “shrug” however it’s still worth nothing.

Hope you enjoyed a look under the hood!

~ Kim ~
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19 Comments on "Traffic Stats March 2012 vs February 2012 for"

3 years 1 month ago

I know what you mean, Kim.

My overall traffic is down 16%, 27% SEO traffic.

How is it that we provide quality content and still get hit?…

3 years 1 month ago

Hi Kim,

I noticed that my organic traffic increased in March. Do you know what changes made Google? How can I explain it? Thanks!

3 years 1 month ago

Maybe you could reduce your bounce rate if you’d put links to other articles directly in your new post. Don’t rely just on “Related posts by Kim:” Actually you should do more than this; mention “I wrote about this several […] ago, (click here to see the post)”

3 years 1 month ago

On my sites that are more SEO targeted, in particular my baby boomer site, i have seen a big drop in traffic. Some of that was because some of the topics were seasonal but part of it was simply because my pages just dropped down, in some cases way down. I’m not a big BH person, just simple stuff, but it still came down to losing the traffic. I think that ‘s kind of a bad thing.

On my sites that are mostly social traffic I see a big increase and some decent SEO traffic, but for the most part, SEO traffic fell at least 15%. Blecch

Nicholle Olores
3 years 1 month ago

Your stats from March to April is not bad actually Kim. I had also good result last month and I am very happy to know it. Thanks for sharing your status!